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What does Heart Heroes involve?

According to the Belgian Healthcare Knowledge Centre (KCE), 10 athletes below the age of 25 die of heart failure every year. And yet, if a defibrillator is used correctly, numerous lives can be saved. The Ladbrokes Foundation is launching a major awareness and training campaign in Belgium's amateur sports clubs in order to familiarise as many athletes as possible with the correct way to use a defibrillator.
• Training : The ambitious aim is to train 5 to 12 people per club. HEART HEROES courses are held in 3 hours and are given by specially trained professionals. They are aimed at everyone, from the moment people actively join the club in its day-to-day business – as well as at non-participating family members and friends among the spectators.
• Awareness : Signposting is set up in the club premises in order to clearly indicate the defibrillator’s location and thereby answer a question that is heard too often: “where is it? ”. Moreover, each club will be awarded an ad hoc certificate, and will be given sportswear etc. advertising the HEART HEROES. An invitation to club members and friends to become HEART HEROES, along with an explanatory brochure, will also be provided to every participating club.

Why has the Ladbrokes Foundation developed this project?

Ladbrokes, a close partner to the sporting world, wishes to provide more support and protection to people who do sport. It seemed self-evident to do everything it could to raise awareness of how to handle defibrillators in sports clubs. Short, simple training can save lives. There is no price on something like that.
video ladbrokes

What clubs are taking part in the project?

What is the Ladbrokes Foundation?

The Ladbrokes Foundation has been supporting high-level athletes in social projects since 2019. The aim is help them to focus on their sport without worrying about material aspects, which may sometimes force the athlete to stop competing. In exchange, the athlete gets involved in campaigns for social causes.
www.ladbrokesfoundation.be

Contact the Heart Heroes team

contact

communication@ladbrokesfoundation.be

Contact

Contact the Heart Heroes team

You just need to fill in the attached form. Somebody from the Ladbrokes Foundation will get in touch with the club to arrange the practical formalities.

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    Testimonials

    The signage is well laid out and visible!

    As for the training itself. We had great contact with the trainer, John. He was really professional and very pleasant. A great course and a great meeting.
    All the participants appreciated it and had the opportunity to practice... Fortunately, given recent events.

    Royale Jeunesse Aischoise

    Good evening,
    The training we received on 03/01 helped us to avoid a tragedy on our site today. Thanks again for the transfer of know-how!

    FCO Namur

    Hello,

    Everything went very well and I'd like to thank you for contacting me to do this training 😊.

    I don't remember the names of the two trainers (a couple) but they were top 😊.

    Tennis Club de la Cure

    Hello,

    As far as the training is concerned, I've had nothing but positive feedback.

    RU Rixensart

    Good evening,
    As agreed, we had the DEA training course on 26 December. The trainer was a TOP trainer!

    RAS Jodoigne

    The trainer explained the important steps very well and this course is very useful to follow!
    I recommend this course!

    a participant of the Jaguar hockey club training course

    Hello,
    I'm writing to you on behalf of Odrimont and Waterloo. We wanted to express our gratitude for the superb training we recently received. The trainers were outstanding, combining a captivating sense of humour with an ability to explain procedures clearly and concisely. We are delighted to have been able to take part in such a high quality course.



    To sum up, we can only emphasise the positive aspects of this experience.

    Once again, many thanks.

    Tennis Club Waterloo & Tennis Club Odrimont

    The training was really good and much appreciated!

    BBC Brainois

    Hello, all the participants were satisfied.

    SC Beauvechain

    Hello,

    The training went really well. The trainer is TOP! Very didactic, friendly, professional... People really loved it and learnt a lot.

    Thank you so much for everything! Your project is great!

    TC Bosquet

    The training was great !
    Thank you very much.

    Jaguar Hockey Club

    It's very useful training, because previously a young person had an epileptic seizure and nobody knew how to identify it and react properly. Thanks to this course, we have better reflexes and we know what type of seizure it is!

    JS Eghezée

    The representatives of the 10 clubs we sent were very satisfied. The training courses were comprehensive and clear and everyone was able to practise. I'd like to make a special mention of the signage installed at our facilities. It's clear and useful, but it's also great fun!

    Municipality of lasne

    Our first club members!!!

    Heart Heroes training from the Ladbrokes Foundation.

    Thanks to them and congratulations and thanks to John, our trainer.

    ES Jamboise

    The trainer was very friendly and the atmosphere was convivial but nevertheless studious!

    Aikido Jauche